WordPress 5.0 and the Gutenberg Editor

WordPress 5.0 and the Gutenberg Editor

Few software updates garner as much attention as the upcoming WordPress 5.0. That’s because of the new Gutenberg editor, which WordPress identifies as “a whole new way to use WordPress“. With a release date of December 6th, big changes to the...
Optimizing H1, H2 and H3 Tags for SEO

Optimizing H1, H2 and H3 Tags for SEO

When optimizing your content for SEO, one of the first steps you need to take is make sure that your HTML header tags are applied correctly. How many of each should you use, where should you use them, and what are the best practices to follow to make sure your page is...
Do URL Shorteners Hurt SEO Performance?

Do URL Shorteners Hurt SEO Performance?

URL shorteners like bit.ly are now ubiquitous among content creators and sharers. They’re most often used in social media posts, and are appealing for their short aesthetics and can even offer analytics to help you track statistics. But since these are links to...
Newsjacking: Targeting Topics for Organic Growth

Newsjacking: Targeting Topics for Organic Growth

If you have a new site that you’re trying to build organic search traffic for, targeting popular keywords can be a very difficult task to bring to fruition. Instead of focusing on these highly competitive keywords, you can grow your traffic and domain authority...
HTTP 301 and Redirect SEO Best Practices

HTTP 301 and Redirect SEO Best Practices

You may find yourself needing to redirect people that visit one URL to another. There are many reasons why you may choose to redirect a URL, and several different options depending on your use case. What sort of redirection should you be using, and what effect can it...

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