Understanding Why Internet Users Prefer Ad-Blockers

Understanding Why Internet Users Prefer Ad-Blockers

During the last couple of years, internet consumers throughout the world have begun questioning the importance and relevance of digital marketing campaigns, due to the ever-increasing number of low-quality and intrusive ads. This oversaturation has led to the...
Page Speed and SEO Best Practices

Page Speed and SEO Best Practices

The page speed of your website is the measurement of how long it takes the content on your pages to load. It is one of the 200 signals that Google uses to determine the performance of your page on the Search Engine Results Page (SERP). Page speed needs to be addressed...
Essential E-Commerce Stats for 2019

Essential E-Commerce Stats for 2019

If you own and operate your own ecommerce store, or are considering starting your own, then you’re probably well aware of how important it is to stay up to date with online shopping trends. Understanding consumer behavior and expectations is key to making your site...
Is Your SEO or Marketing Team Paying For Bot Traffic?

Is Your SEO or Marketing Team Paying For Bot Traffic?

Digital marketers know better than most how to manipulate metrics to make themselves look better. Google Analytics is both a powerful tool that can give you granular statistics about your web traffic, but it can also be vague and unclear. Are you seeing a sudden spike...

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