With 59% of brands planning to leverage influencer content, they need to know how to use influencer marketing to help sell their products. In this expert guest post, Michelle Deery of Heroic Search shares valuable insights on how to find suitable influencers, how to...
So you’ve got some great content on your site, and you’re ready to start promoting it? That’s great, but how frequently should you be posting to social media? The answer can be a bit complicated, as of course Facebook differs from Twitter which...
With the RankBrain AI, the BERT algorithm and other changes playing a larger role in determining your performance on Google’s search engine results page (and changing the nature of SEO), the scramble to share content and get backlinks is becoming less and less...
These days, the value of social media marketing is clear. Not only is it the public face you present for your brand, it’s also critical for visibility, trust-building, and of course, lead generation. Our social media marketing package is everything you need to...
Hashtags have become ubiquitous online, even reducing conversation to hashtags alone. It’s important to optimize your usage of hashtags in your social media marketing campaigns, as each social media platform has different strategies. Hashtags are critical in...
