Best Practices on How to Improve Your Influencer Marketing Campaign It’s no secret that influencer marketing is extremely effective. Statistics show that influencer marketing plays a pivotal role in increasing brand awareness and generating revenue. Although it holds...
A big change has been announced by Google that is sending ripples through the world of social media marketing. As a result of Google’s effort to strengthen controls and policies to protect evolving consumer expectations about data privacy and security, the...
Have you been wanting to leave a review or send a link to clients to do so on Facebook and wondering where the Facebook star ratings are? Facebook has updated their rating/review system to remove the stars, and replace them with recommendations instead. What are...
With 59% of brands planning to leverage influencer content, they need to know how to use influencer marketing to help sell their products. In this expert guest post, Michelle Deery of Heroic Search shares valuable insights on how to find suitable influencers, how to...
So you’ve got some great content on your site, and you’re ready to start promoting it? That’s great, but how frequently should you be posting to social media? The answer can be a bit complicated, as of course Facebook differs from Twitter which...