The links between websites, also known as backlinks in the digital marketing industry, are a critical signal used by search engine algorithms to determine how your website performs on the search engine results page (SERP). If you want to boost your online visibility...
Page speed has already been identified as a signal used by search engines which impacts your SEO and performance on the Search Engine Results Page. Now, Google wants to go further and shame slow-loading pages with badges. This change is actually brought forward by the...
When optimizing your content for SEO, one of the first steps you need to take is make sure that your HTML header tags are applied correctly. How many of each should you use, where should you use them, and what are the best practices to follow to make sure your page is...
Deciding on whether to hire an outside digital marketing agency to help you build or manage your website can be intimidating, but it doesn’t have to be. There are a sea of acronyms and industry terms to get lost in, but there are some basics that everybody...
Speed is among the most important aspects of a website. Sure, without good content you can’t even hope to attract visitors. However, if your site is too slow, nobody will wait to see the content. We live in fast times and everyone expects websites to load almost...