Best Practices on How to Improve Your Influencer Marketing Campaign It’s no secret that influencer marketing is extremely effective. Statistics show that influencer marketing plays a pivotal role in increasing brand awareness and generating revenue. Although it holds...
If you own and operate your own ecommerce store, or are considering starting your own, then you’re probably well aware of how important it is to stay up to date with online shopping trends. Understanding consumer behavior and expectations is key to making your site...
Content marketing is an umbrella term used to cover the creation and sharing of online material like videos, blogs and social media posts. Is it important for SEO and branding? The Importance of Content Marketing The creation and sharing of online content is critical...
Few software updates garner as much attention as the upcoming WordPress 5.0. That’s because of the new Gutenberg editor, which WordPress identifies as “a whole new way to use WordPress”. With a release date of December 6th, big changes to the...
With the RankBrain AI, the BERT algorithm and other changes playing a larger role in determining your performance on Google’s search engine results page (and changing the nature of SEO), the scramble to share content and get backlinks is becoming less and less...